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Privacy Policy

Effective 27 September 2026 · Last updated 27 September 2026

This policy explains how TellHawk ("TellHawk", "we", "us") collects, uses, shares and protects personal information when you visit tellhawk.com, apply to the beta programme, or use the TellHawk research application at app.tellhawk.com and the emails it sends (together, the "Service").

In short

  • We collect what we need to run the Service, review applications and improve TellHawk.
  • We never sell or rent your personal information, and we do not use advertising trackers or third-party analytics.
  • In the app, we record how the product is used only after you agree to it.
  • You can ask to see, correct or delete your information at any time by writing to privacy@tellhawk.com.

1. Who we are

TellHawk provides market research and strategy-testing tools. TellHawk is responsible for the personal information described in this policy and has designated a privacy lead who is accountable for our compliance with it. You can reach our privacy lead at privacy@tellhawk.com.

We handle personal information in line with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and, where they apply to you, the privacy laws of the place where you live.

2. Information we collect

When you visit tellhawk.com

The website sets no cookies of its own and runs no analytics. Like any website, the servers that deliver it receive technical information with each request, such as your IP address, browser type, the page requested and the time. We use this only to deliver the site, keep it secure and prevent abuse.

When you apply to the beta

We use your IP address briefly to limit repeated submissions.

When you use the TellHawk app

3. How we use it

PurposeInformation usedLegal basis (where required)
Review beta applications and contact you about the betaApplication answers, emailYour consent; steps you asked us to take
Let you sign in and provide the features of your planAccount and sign-in informationPerforming our agreement with you
Send emails you asked for, such as alerts, digests and receiptsEmail, feature settingsPerforming our agreement with you; your consent
Understand how TellHawk is used and improve itProduct usage, feedback, survey answersYour consent
Answer questions, fix problems and follow up on reportsMessages, reports, screenshots, contextPerforming our agreement; our legitimate interest in a working product
Keep the Service secure and prevent abuse and fraudServer logs, IP address, account statusOur legitimate interest in protecting the Service and its users
Process payments and keep business and tax recordsBilling informationPerforming our agreement; legal obligations
Comply with the law and protect our rightsAny of the above, as neededLegal obligations; legitimate interests

To help us sort beta applications, we calculate a simple score from your answers. A person reads every application and makes the decision. We do not use your information for advertising, and we do not make decisions about you that have legal or similarly significant effects by automated means alone.

5. How we share it

We never sell or rent personal information, and we do not share it for advertising. We share it only as follows.

6. Where it is stored

TellHawk is based in Ontario, Canada. Your information is stored on servers in Canada and the United States, and our service providers may process it in other countries. Information stored outside your country is subject to the laws of that country and may be accessible to its courts, law enforcement and national security authorities. We choose providers that commit to protecting personal information, and where the law requires it, such as for transfers from the European Economic Area or the United Kingdom, we rely on appropriate safeguards such as standard contractual clauses.

7. How long we keep it

We keep personal information only as long as we need it for the purposes above, then delete it or make it anonymous.

InformationHow long
Beta applicationsUntil the beta programme ends, or sooner if you ask. If you join, your application stays with your account.
Account informationWhile your account is open. Deleted when you ask us to delete your account.
Product usage recordsDeleted automatically after 12 months.
Bug reports, their screenshots, and strategies you shareDeleted automatically 12 months after we have resolved them, or sooner if you ask.
Other feedback, survey answers and testimonialsUntil you ask us to delete them or delete your account.
Billing recordsAs long as tax and accounting law requires.
Server logs and backupsFor a limited period, then overwritten in the normal course.

8. How we protect it

We use safeguards appropriate to the sensitivity of the information, including encrypted connections (HTTPS), sign-in through Cloudflare without passwords, access limited to the TellHawk team members who need it, payments handled entirely by Stripe, and screenshots stored privately on our own servers. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach of security creates a real risk of significant harm to you, we will notify you and the relevant authorities as the law requires.

9. Your rights

Depending on where you live, you may have the right to:

To use any of these rights, email privacy@tellhawk.com from the address linked to your account or application. We may need to confirm your identity first, for example by sending a single-use link to that address. We respond within 30 days and do not charge for reasonable requests. Deleting your account removes your account record, application, usage records, feedback, reports and their screenshots, shared strategies, survey answers, alerts, rules, digest subscription and API keys.

If you are not satisfied with our response, you can contact the Office of the Privacy Commissioner of Canada. If you are in the European Economic Area or the United Kingdom, you can contact your local data protection authority.

United States residents. Some U.S. states give residents rights to know, access, correct and delete personal information and to opt out of its sale or use for targeted advertising. We do not sell personal information or use it for targeted advertising. You can make any of these requests as described above, and we will not treat you differently for doing so.

10. Cookies and browser storage

We do not use advertising cookies or tracking pixels, and our emails do not track opens or clicks. You can clear this storage at any time in your browser settings; you may then need to sign in and accept our terms again.

11. Children

The Service is intended for adults and is not directed at anyone under 18. We do not knowingly collect personal information from children. If you believe a child has given us personal information, contact us and we will delete it.

The Service links to other websites, such as news publishers and official data sources. Their privacy practices are their own, and this policy does not cover them.

13. Changes to this policy

We may update this policy from time to time. We will post the new version here with a new date. If a change is material, we will tell you by email or in the app before it takes effect and, where required, ask for your consent again.

14. Contact us

Privacy questions and requests: privacy@tellhawk.com. Anything else: hello@tellhawk.com. Our mailing address is available on request.

See also our Terms of Use.